Traditionally, the grand opening of a new shop involves a big red banner, one of those flailing-arm tube guys, and a good old-fashioned opening day sale.
Well, one unfortunate casualty of online commerce is the ribbon and the flailing arm guy just don't have the same impact. But you don't need a brick-and-mortar to do an opening day sale. So when .shop enters the GoLive phase on September 26, 2016 at 8:00 AM PDT, you can get a domain in this extension for just $25.00* for the first year at A rates. Normally, .shop domains will go for $45.95* in A rates, so that's more than 45% off.
Even though .shop is currently in the Sunrise phase (.shop domains go for $1050.74* per year apiece in Sunrise), you can still submit your registration for a .shop domain in the GoLive phase now and once the GoLive phase begins, we'll send the order to the registry. That's the upside of not having a physical shop where you can buy your .shop: getting in line early doesn't mean camping out overnight on the sidewalk.
This promotion is good for any .shop registrations submitted for GoLive from now until December 31, 2016 at 4:00 PM PST (or midnight UTC). So come on down to Gandi for the .shop opening day sale.
Stop drop and .shop?
*Prices in USD. See the .shop pricing page for local prices.