There's finally a TLD for glam rockers, stage actors, TV personalities, mimes, and of course, for any of you wanting just to highlight one or several of your facial features: .makeup is now entering the Sunrise phase.

In this phase, lasting from September 22 until that most makeup-friendly date October 31, .makeup domains will be available for $550.66 per year* to TMCH claims holders.

But that doesn't mean you can't pre-register your .makeup domain in either the Landrush or GoLive phases. The Landrush phase will last from November 1 through November 7. Domains registered in Landrush will sell for $XXX.XX per year* and then on November 8, .makeup enters the GoLive phase, when domains will be sold for $250.61 per year* at A rates.

Make a .makeup domain?

* Prices in USD. See .makeup pricing page for local prices.

If your bank account failed a Strength Check during the Sunrise or Landrush phases of the release of .games, now you can try again in the GoLive phase, starting September 21, 2016 at 10:00 AM PDT. That is to say, .games domains are now open to even the lowest-level orc for just $23.15 per year (at A rates)*.

You don't have to roll a D20 but there is one check you do have to do: see if your .games domain is available.

Check your .games?

*Price in USD. For local rates, please see the .games price page.

Traditionally, the grand opening of a new shop involves a big red banner, one of those flailing-arm tube guys, and a good old-fashioned opening day sale.

Well, one unfortunate casualty of online commerce is the ribbon and the flailing arm guy just don't have the same impact. But you don't need a brick-and-mortar to do an opening day sale. So when .shop enters the GoLive phase on September 26, 2016 at 8:00 AM PDT, you can get a domain in this extension for just $25.00* for the first year at A rates. Normally, .shop domains will go for $45.95* in A rates, so that's more than 45% off.

Even though .shop is currently in the Sunrise phase (.shop domains go for $1050.74* per year apiece in Sunrise), you can still submit your registration for a .shop domain in the GoLive phase now and once the GoLive phase begins, we'll send the order to the registry. That's the upside of not having a physical shop where you can buy your .shop: getting in line early doesn't mean camping out overnight on the sidewalk.

This promotion is good for any .shop registrations submitted for GoLive from now until December 31, 2016 at 4:00 PM PST (or midnight UTC). So come on down to Gandi for the .shop opening day sale.

Stop drop and .shop?

*Prices in USD. See the .shop pricing page for local prices.

With the highest per capita internet connectivity in the world, it's time for Korea to get its own .com and .net. On August 30 at 5:00 PM PDT (or August 31 at 9:00 AM in Seoul), .닷컴 (punycode .xn--mk1bu44c) and .닷넷 (punycode .xn--t60b56a), the Korean forms of .com and .net respectively, enter the GoLive phase and become available for all to register for just $15.54 per year* (at A rates).

Register a domain under one of these TLDs?:

*Price in USD. See the .닷컴 and .닷넷 price pages for local prices.

With winter approaching, it's the time of year when our fuzzy little rodent friends the squirrels start to gather nuts. Then, each type of squirrels will .store their nuts differently. Grey squirrels bury their nuts all over the place to hide them from their competitors. Red squirrels put theirs in one big pile.

Kind of like domain names. Some of you like to spread your domain names out and .store them in a bunch of different registrars. Others .store them all in one place.

In honor of the squirrels and the squirrel-like among you, .store (perfect for storage or for buying and selling, of course) is on sale at Gandi for just $7.99 per year at A rates* from August 25 until December 31, 2016 at 4:00 PM PST.

Will you store your .store with us?

Do you have the following symptoms:

• restlessness
• tachycardia
• racing thoughts
• anticipation
• irrepressible enthusiasm

While your typical online diagnostic tool would probably diagnose you with "certain death", we bet you're really just excited that .doctor is entering the Sunrise phase.

Okay, seriously though, we're not real doctors. Don't take our word for it on medical conditions. See a medical expert. If you are a medical expert, though, we prescribe a healthy dose of .doctor.

The Sunrise phase, for those with trademarks registered with TMCH, lasts from August 23, 2016 at 9:00 AM PDT until October 22, 2016. Domains registered in this phase cost $196.60 per year*.

But if you're eager to get ahead of the game, now's a great time. If your .doctor is highly-sought after, we prescribe a Landrush registration, if you're willing to pay the $216.61 per year price tag*. The Landrush phase will begin October 30 at 8:00 AM PST and end November 2, 2016.

Otherwise, you can always make an appointment with your .doctor for the GoLive phase, starting November 2, 2016 at 8:00 AM PST, when .doctor domains will be available for just $116.59 per year at A rates*.

Call the .doctor?

Yes! Blogosphere rejoice! It’s here! Starting August 18, 2016 at 8:00 AM PDT, .blog, the most blogorrific TLD enters the Sunrise phase.

This means if you have a TMCH claim, you can order your .blog domain at Sunrise prices and get it immediately. In the Sunrise phase, .blog domains cost $200.60* per year at A rates. The Sunrise phase will close on October 17 at 7:58 AM PDT.

But you can also join the blogorama and order your .blog either in the Landrush or the GoLive phase. What’s the difference? The Landrush phase starts November 2 at 7:00 AM PDT and goes until November 9 at 6:58 AM PDT and domains will cost $200.60 per year at A rates. So while they’re pricier, the Landrush phase is earlier. If you’re concerned about the availability of your blogtastic .blog and you can front the extra cash, get it in Landrush.

Otherwise, GoLive starts November 21 at 8:00 AM PDT for $38.35 per year at A rates.

While .blog is still in Sunrise, you can place your order in either Landrush or GoLive and we’ll place the order automatically once the appropriate phase officially starts.

Register your .blog?

* Prices in USD. Please see the .blog price page for local prices.

When you love the sandwich shop by your work, you join the sandwich club and get a punch card. Or maybe you get coffee every morning at the café on the corner. Join the coffee club, get a club card.

If you own a .club, now there’s sort of a way to join the .club club. Well. At least, from August 15 to August 30, if you renew your .club, you get it at a fifth-hole-punch rate of $9.38 per year for one-year renewal (at A rates)*.

So there's no better time than now to renew your .club domain and put another punch on the card. Or two. Or three.

Remember: you can renew your domain at any time. As long as you don't exceed the maximum registration period of 10 years. You don't have to wait until your domain expires.

* Price in USD. For local prices, see the .club pricing page

Edit August 19: Clarified that the promo applies only to a single year renewal.

Since we last checked in, only three new truly generic TLDs have been delegated in ICANN’s new TLD program, and we’ll get to those.

Also in that timeframe, around a hundred new Brand TLDs have been delegated. Since they’re outside the scope of what we’ll be able to offer (Brand TLDs are “single registrant TLDs”, i.e. no registrar necessary), since so many are being delegated right now, we thought it was as good a time as any to address this trend head on.

But first, our three (truly) generic TLDs added this past month:

.beauty — July 15

Overall, there were just three applications for this domain, including Top Level Domain Holdings (aka Minds + Machines) and Donuts, both of whom submitted PIC (we detailed PIC back in April).

But it was L’Oréal’s application that ultimately prevailed. It looks as though L’Oréal will open up registrations to everyone, but .beauty may in fact be yet another brand TLD of the many delegated this month.

.doctor — July 21

There were also three applications for .doctor as well, two of which were a couple of usual suspects: Radix and Donuts whose application joined The Medical Registry Limited’s application. However, Donuts was the only applicant to submit a PIC and it may well be for this reason that their application prevailed.

.latino — August 4

There were only two applicants for .latino, Dish DBS Corporation (i.e. Dish Network) and Top Level Domain Holdings (i.e. Minds + Machines). After a private auction in the fall of 2014, TLDH withdrew their application and this month .latino was delegated to Dish DBS Corporation.

This is the only “community”-oriented application that Dish submitted, catering to the global Latino community, though interestingly only TLDH’s application contained a PIC.

The Brand TLDs

In 2013 when the first round of new TLDs was announced, it was estimated that around 680 of applied-for TLDs were so-called “Brand TLDs” or .brands. This amounts to more than a third of all TLD applications in the initial round of the new TLD program.

As of yet, though, Brand TLDs are not a separate category of gTLDs as is the case with GeoTLDs and Community TLDs and the reasons companies might have applied for one are varied.

Some companies, most notably Canon, had specific marketing in mind, while others applied defensively for their .brand. Others applied not totally certain of how they would use their .brands when they were delegated.

As such, some .brands may eventually be available on the public market and while the fact that many brands have outsourced the registry backend management to companies with experience in this area (i.e. companies that operate registries that do offer domains for sale on the public market), doing so undercuts many of the main advantages of a Brand TLD.

It’s not hard to see how having a public, proprietary namespace might be beneficial to a company, even if used for purely internal purposes and some Brand TLDs may never be used for the web. But those that do will benefit from stronger branding (no generic “.com” required) and better assurance of reputation. After all, a domain name can cost less than a dollar while a TLD is much more expensive and much harder to get, which in turn insures a certain level of security in itself.

Most Brand TLDs fall under the category of single-registrant, a category created by ICANN for the new TLD program. This suggests that more than a few of the companies who have been delegated these TLDs intend to use them to more directly manage their brands online, especially on the web.

To give you an idea of just how many Brand TLDs are currently being delegated, we’ve put a list of the ones this past month. To give you an idea of what kinds of companies are interested in these, we’ve broken them down by category:

Sports and Entertainment:

• .comcast
• .xfinity
• .abc
• .nba
• .blockbuster
• .showtime
• .cbs

Retail and Apparel:

• .loft
• .gap
• .oldnavy
• .bananarepublic
• .calvinklein
• .target
• .staples
• .marshalls
• .lancome
• .tjmaxx
• .nike
• .macys
• .athleta
• .bestbuy

Insurance:

• .allstate
• .goodhands
• .nationwide
• .onyourside
• .esurance
• .americanfamily
• .prudential

Pharmaceuticals:

• .off
• .duck
• .scjohnson
• .pfizer
• .afamilycompany

Hospitality:

• .booking
• .hyatt

Automotive, Electronics, Manufacturing:

• .dodge
• .maserati
• .ferrari
• .fiat
• .intel
• .jeep
• .honeywell
• .chrysler
• .zippo

Finance and Commerce:

• .visa
• .citi
• .duns
• .fidelity
• .ladbrokers
• .lplfinancial

As more of these Brand TLDs are delegated, expect to see more companies using these proprietary namespaces in the wild.

And remember: these are new TLDs on the cutting edge of having been added by ICANN. As such, any discussion of one of these TLDs should not be interpreted as meaning any of these extensions will be imminently available on Gandi (though we, of course, try to offer all the extensions we possibly can). That especially applies to Brand TLDs.

Gandi is happy to introduce .商标 (.xn--czr694b in punycode), which is now available at Gandi for US$249.49 per year at A rates*.

Even though .商标 (which is Chinese for “trademark”) entered the GoLive phase in January 2015, in a way, it’s a TLD that’s forever in Sunrise.

Despite being open to the public independent of Trademark Clearinghouse (TMCH), .商标 is only available to individuals, companies or organizations with valid trademark registrations. In order to register a .商标 domain, you must be able to prove your registration of the trademark with a recognized intellectual property organization.

It’s like printing a little ™ so if you want to register a .商标 domain name you have to be able to prove you’re entitled to it.

For the full details, see the .商标 rules page.

Register a .商标 domain?

* For local prices, see the .商标 price page